- How Netflix built a House of Cards with big data
July 18, 2017What’s fascinating is that without seeing a single episode of House of Cards, Netflix committed to two seasons of the show, or 26 episodes, bidding a reported $100 million. That’s $3.8 million per episode.How did they know it would be ... Read More
- 3 things you need to know about Machine Learning
July 14, 2017Machine learning is all the rage, and major improvements in infrastructure, data storage, and cloud adoption have led to growing interest in the space. Many consumer-facing advancements reside within Google and Facebook, but other companies are investing in the field ... Read More
- The Biggest Challenges Facing Artificial Intelligence (AI) In Business And Society
July 13, 2017This week a report by PwC found that artificial intelligence could add as much as $15.7 trillion – around same as the combined output of China and India – to the global economy by 2030. Everyone is in agreement that it ... Read More
- The Rise of the Citizen Data Scientist: Detente in the Era of Data Wars
July 12, 2017Should the fact that a Data Scientist is not available imply that businesses are doomed to analytics purgatory? Are they not entitled to deliver an optimal transactional experience to their customers and stakeholders, while getting a good return on their ... Read More
- Big Data, Einstein and the Definition of Madness
July 11, 2017“Someone far more intelligent than me apparently once said ‘Insanity is defined as doing something over and over again and expecting different results’. Now, while there’s some debate about whether Einstein did or did not give us this well-worn aphorism, ... Read More
- How can a business extract value from big data
July 10, 2017There is value to be had from the big data phenomenon. But it requires the right strategy and execution. Put simply, for a moderate return on investment, you’ve got to leverage and optimal mix of traditional and big data technology ... Read More
- Data scientists & data engineers – the answer to your big data nightmare?
July 10, 2017Over a beer with a customer recently, he told me his biggest frustration; ‘I don’t have a big data problem, I have a big data management problem!” I was able to quickly reassure him he wasn’t alone; the explosion in big ... Read More
- Will Machine Learning Disrupt the Marketing Industry?
July 7, 2017As the digital era spreads its influence, emerging innovations will disrupt the way different industries operate. In the field of marketing, strategies already consistently transform to meet evolved consumer preferences. Traditionally, consumers were pulled to a physical shopping space using ... Read More